There are dozens of Constant Contact alternatives that advertise themselves as the best out there. But which ones truly shine when it comes to creating email marketing campaigns?
It can be hard to see behind the smoke and mirrors of marketing tactics, so we've hand-picked the best email marketing options for you.
These 10 options are known for their marketing automation features, premium phone support, the ability to create landing pages, and so much more.
So, let's dive in and take a look at these amazing alternatives that can revolutionize your email marketing efforts.
From customized signup forms to website builder integration, these Constant Contact alternatives offer a wide range of digital marketing tools for your email campaigns:
1. ConvertKit: Best Deliverability Rate
For a comprehensive email marketing platform, ConvertKit stands out. Perfect for small-to-medium enterprises, it provides you with the tools to optimize your deliverability, such as customizable templates that have been tested and proven for maximum click-through and open rates.
With ConvertKit, you get:
- Advanced email marketing features and analytics for campaign performance insights
- Tools for event promotion and integration for social media posts
- Customizable templates for brand-aligned email campaigns
- An app for contact organization for your transactional emails
Despite being pricier than some alternatives, its high deliverability rate, responsive email editor, and detailed audience segmentation make it an excellent choice.
The UI may seem challenging at first, and the marketing automation platform is somewhat basic in comparison to other email marketing tools. But the overall package is compelling, and it's a good Constant Contact alternative.
Dig even deeper into these two tools with our ConvertKit vs Constant Contact review.
Pricing: ConvertKit has a free plan for up to 1,000 subscribers. The Creator plan is $9/month, whereas the Creator Pro package is $25/month.
2. AWeber: Easily Customizable Email Marketing Software
Looking for a personalizable and flexible email marketing platform? AWeber, a commendable Constant Contact alternative, is tailored for businesses seeking to resonate with their audience.
- Email marketing automation for streamlined nurturing
- Customizable landing page editor for design creation
- Web push notifications and signup forms for optimization
Known for its adaptability, AWeber pairs seamlessly with platforms like Magento and Shopify, simplifying e-commerce outreach. Its rich template library, Canva integration, and AMP email support offer extensive customization.
However, it charges for unsubscribed contacts and lacks A/B testing and GA cookies. Despite these cons, its affordable pricing and generous free plan (limited to 500 subscribers and 3,000 emails) make it a worthy contender among email marketing automation tools.
In our Active Campaign vs AWeber comparison, we’ll dive into more specifics surrounding the two Constant Contact alternatives.
Pricing: AWeber offers a no-cost plan allowing up to 3,000 emails monthly. Their premium Lite plan starts at $12.50/month, while the Plus plan is available from $20.00/month.
3. Active Campaign: Best Advanced Features
ActiveCampaign, a standout email service provider, is built for efficiency and advanced automation, making it ideal for small businesses looking for advanced marketing tools. This Constant Contact competitor allows you to craft intricate email sequences with precise timing and offers unlimited emails on every plan.
- Comprehensive campaign reports
- Individual customer analytics
- Signup and popup forms for customer capture
Its edge over other email marketing platforms comes from its powerful CRM system, excellent testing features, and over 500 pre-built automation options. However, it does have a short free trial, no landing page builder, and limited support hours. But if you're looking for a tool that takes your data and turns it into actionable insights, ActiveCampaign is the tool for you.
Pricing: ActiveCampaign's Lite plan begins at $29/month. Higher tiers such as the Plus and Professional plans are available at $49/month and $149/month respectively, offering additional users and advanced functionalities.
4. Mailchimp: Best For Small Teams and Solopreneurs
Mailchimp, a renowned name in the email marketing arena, now offers an all-in-one marketing platform. It's a solid choice for small businesses or beginners, but those with larger teams may find more affordable alternatives.
This affordable constant contact alternative comes with the following features:
- A free plan for up to 500 emails each day and 1,000 emails each month for 500 contacts
- User-friendly interface suitable for beginners
- More extensive A/B testing options than Constant Contact
However, Mailchimp counts one subscriber on several lists as multiple subscribers, and prices rise sharply with more subscribers. Advanced automation and segmentation come at extra costs.
Like Constant Contact (check out our Constant Contact review), it charges transaction fees on e-commerce purchases and card processing fees. Despite these costs, Mailchimp stands out among free Constant Contact alternatives, even offering discounts to non-profit organizations.
Read on and learn the similarities and differences between these two email marketing tools in our Mailchimp vs Constant Contact breakdown.
Pricing: Mailchimp has multiple plans: Premium at $350/month for 10,000 contacts, Standard at $20/month, Essentials at $13/month, and a Free plan.
5. Hubspot: Best Value Email Marketing Software
If you're looking for a premium all-in-one solution for your email marketing campaign, consider the HubSpot Email Marketing tool. This platform stands as an affordable Constant Contact alternative, particularly for businesses with smaller subscriber lists.
- Customizable templates for diverse campaigns
- Marketing automation workflows triggering sales activity
- A/B testing for optimizing newsletters/campaigns
- Comprehensive analytics with intuitive visuals
HubSpot's strength lies in its seamless integration of CRM and automation tools, allowing you to create personalized campaigns and automated email sequences. However, note that A/B testing isn't available on lower plans, some paid features can be costly, and mastering automation may require a learning curve.
Despite these cons, HubSpot's free plan provides a wealth of tools such as CRM, live chat, and ad management software, offering more value compared to Constant Contact.
Pricing: HubSpot offers a free plan for up to 2,000 emails per month. Their Marketing suite is accessible via the Starter Plan at $18/month and the Professional Plan at $800/month.
GetResponse is a user-friendly email marketing tool that serves as a solid alternative to Mailchimp and Constant Contact. It's designed with small business owners in mind, providing an easy way to maintain a consistent brand voice across your email campaigns.
You can take advantage of all the features of GetResponse, including:
- A/B split testing for up to five variations
- Segmentation and personalized emails
- Free stock photos and GIFs
- Automated email sequences
The platform offers a smooth transition from Constant Contact if you need to change from your current email marketing tool.
It also includes an intuitive landing page builder and mobile-responsive design. GetResponse's Autofunnel feature simplifies the creation and management of marketing funnels.
But the program can get pricey, especially for access to key features on higher plans. If you're looking for a cheaper Constant Contact alternative that still provides high deliverability and GDPR-compliant landing pages, it may be ideal for small business owners.
Pricing: GetResponse offers three plans: Email Marketing at $15.58/month, Marketing Automation at $48.38/month, and e-commerce marketing at $97.58/month, all billed annually.
MailerLite, based in Vilnius, Lithuania, is an email marketing solution that stands out among Constant Contact competitors. It's a great fit for freelancers, bloggers, and nonprofits seeking to streamline their marketing efforts.
This program is a great Constant Contact alternative because of its:
- Popups for lead generation
- A/B campaign testing
- Email segmentation for precise targeting
Unlike Constant Contact, MailerLite offers 24/7 email & live chat support on premium plans. It also integrates with Google Drive to keep your email campaign images organized. Its landing page builder and the ability to create custom URLs for landing pages set it apart.
However, note that advanced automation features are lacking, and reports are basic. If you're looking for a cheaper alternative to Constant Contact with dynamic content and easy-to-use drag-and-drop features, this tool may work.
For advanced email automation that can deepen your marketing efforts, consider a previous Constant Contact alternative, ActiveCampaign.
Pricing: MailerLite offers a free plan for 1,000 contacts and 12,000 emails, with the Growing Business and Advanced plans starting at $9/month and $18/month.
BREVO is a top-notch constant contact alternative that offers a user-friendly email marketing platform. It's best suited for businesses seeking to streamline their CRM and email marketing efforts.
This email marketing software includes:
- Shared inbox for cross-channel communications
- CRM tools for nurturing customer relationships
- Landing page builder
- The ability to send abandoned cart messages through the BREVO tracker
- Segmentation and personalization for tailored campaigns
Unlike many Constant Contact competitors, Brevo bases its pricing on emails sent, not contacts stored. This makes it a cost-effective solution for growing businesses. The platform stands out with its advanced automation features, allowing you to create complex workflows, automate lead scoring, and respond to customer behavior.
Note that the free plan lacks a landing page tool, and logo removal requires an add-on. If you're seeking affordable, feature-rich email marketing software, this is one of the best Constant Contact alternatives.
Pricing: Brevo provides a free plan with a 300 daily email limit, and paid Starter and Business plans starting at $25/month and $65/month.
Omnisend is a robust email marketing platform and a solid Constant Contact alternative. It's ideal for e-commerce businesses, offering seamless integration with Shopify, WooCommerce, Magento, and more.
This program is a cut above many other Constant Contact Alternatives with its:
- Automation features like A/B testing and workflows
- Detailed segmentation based on customer behavior
- SMS marketing and push notifications
- Professional email templates
The platform excels at e-commerce automation, from browse abandonment to cart recovery. Unique features like the Wheel of Fortune sign-up incentive enhance user engagement.
However, it lacks support for AMP emails and CRM integration, and some users report a low deliverability rate compared to Constant Contact.
Pricing: Omnisend offers a free plan for up to 250 contacts. Their standard plan is $16/month and pro plan is $59/month
Moosend stands out as a cheaper Constant Contact alternative, offering an affordable yet feature-rich email marketing solution. It's a perfect fit for small businesses and agencies looking to optimize their sales funnels and marketing campaigns.
- User-friendly signup forms
- Landing page builder
- List segmentation
Moosend's intuitive drag-and-drop email builder simplifies campaign creation, while its segmentation feature allows for precise audience categorization.
The visual automation builder further aids in designing workflows for engagement and abandoned cart sequences. Notably, Moosend provides the option to send transactional emails via its SMTP server.
Although it operates on subscription-based pricing and may not have the best templates, its robust features and cost-effectiveness make it a worthy Constant Contact competitor.
Pricing: MooSend gives a 30-day free trial for 1,000 subscribers with unlimited emails. The Pro plan begins at $9/month for up to 500 subscribers.
There are numerous viable Constant Contact alternatives available that offer a wide range of features to suit various business needs.
Whether you're looking for advanced marketing automation capabilities, unlimited contacts, or SMS marketing options, there's likely an alternative out there that will meet your specific requirements.
So, if you find that Constant Contact isn't meeting your needs or is stretching your budget, consider exploring these alternatives. You might just find a platform that not only meets your expectations but exceeds them.